About Smart Rate Atlanta
Helping businesses save more with better payment solutions
Our Mission & Story
At SmartRate, our mission is simple: help business owners save money on credit card processing. Founded by Les Williams, a dedicated merchant services broker, we believe businesses of all sizes deserve honest, affordable, and tailored payment solutions.
With access to multiple providers, we find the best fit for your unique needs—whether you’re running a corner store in Atlanta or an e-commerce shop in LA.
MEET LES
les williams
Straight Talk. Real Options. No Sales Games.
Tired of the same merchant services pitch? So am I.
As a former athlete at the University of Alabama, I learned early that success is built on trust, preparation, and teamwork. That’s exactly how I approach business today—with a game plan that puts customer service and long-term relationships at the center.
I’m not tied to one processor or locked into pushing one brand of equipment. I work with a network of vetted, trusted providers to give you real options—tailored to your business, not someone’s sales quota. Whether you need mobile payments, smart POS systems, or just lower rates without the gimmicks, I’ll find what fits you best.
Most merchants come to me after dealing with:
1. Delayed or missing deposits
2. Expensive, useless equipment
3. Sneaky contracts they can’t get out of
That’s exactly what I help you avoid.
And if a processor ever pulls something shady, just call me—we’ll pivot fast and find a better solution.
I believe in clear terms, reliable support, and real customer service—the way it should be.
Let’s have a real conversation. No pressure. Just solutions.
If you’re ready to stop getting burned, I’m ready to help.